Yvonne is a multi-skilled marketing and e-commerce consultant with significant experience managing business-led initiatives.  She is adept at operational strategy and creating structure & process from indistinct situations to maximise and realise business opportunities.

Acting as a bridge between the creative and technical sides of the business especially in multi-channel e-commerce and creative operations,  to build a congruent brand experience and enhance brand value.

She is an outlier who respects the impact of the bell curve tails…

Specialties: Business Strategy, Multichannel, e-Commerce, Retail, Creative Operations, User Experience, Brand Management, Luxury Retail, Contract Management, Digital Marketing Strategy, Marketing Programmes, Proposition Development, Online Brand, Project Management, Procurement, Mentoring and Board Member.